Social media, handled

Social media for UK businesses who just want to run their business.

OutPost works out what to post, writes it in your voice, makes the graphics, and publishes it to your accounts. Running your socials stops being a second job on top of the real one.

Coming 13 June See how it works ↓

14-day free trialCancel anytimeFrom £79/mo

THIS WEEK

Ready to post

Behind the bar before opening. The quiet ten minutes that make the day work.

Tue · 09:00Scheduled

Three things first-time customers always ask.

Thu · 13:00Draft
Posted automatically
Written in your voice
Scroll

How it works

Set it up once. Then it just runs.

There's nothing to keep on top of. You spend a few minutes telling OutPost about your business at the start, and from then on it handles your socials week after week, with you approving along the way.

01

Tell it about you

What you do, who you serve, and the way you like to sound. A few minutes once, then it remembers all of it.

02

It builds the content

A full plan, captions written in your voice, and graphics designed for you. Every post is ready and waiting for a quick look.

03

It posts for you

Keep what you like, change what you don't, and OutPost schedules and publishes straight to your accounts at the right times.

Your socials stop being a second job on top of the real one.

Your voice, not a robot's

It sounds like you. Then more like you.

Every caption is written in your voice from the very first day. Change anything that doesn't feel right and it learns from it, so the next one is closer, and the one after that closer still. This is the opposite of generic AI filler. It's your voice, getting sharper.

  • Learns your tone, your phrases, the way you actually talk
  • Every edit you make teaches it something for next time
  • Never off-brand, never the same lines everyone else is posting

Caption · learning from you

Check out our amazing new coffee, available now! ☕✨ #coffee #cafe Right, the new single-origin landed this morning and it's genuinely a good one. In for a flat white? We'll sort you out.
Learned from your last 6 edits
Sounds like you94%

Personal to you

It actually knows your business.

Your products, your regulars, your busy season, the thing you launched last week. You tell OutPost what's going on and it folds it straight into what you post. So your socials are about your business and your customers, not a template a hundred other people are using too.

  • Knows your offers, your prices and what's new
  • Aware of what's on this week and what's coming up
  • Built around your customers, your area and your calendar

What you've told it

NEW Summer menu just launched
HOURS Open late on Thursdays now
EVENT Five years open next month

Five years ago we opened the doors not really knowing if anyone would come. Thursday we're open late to say thank you. Summer menu's on, first round of iced filter is on us.

Built from your business · posted Thursday 17:00

The intelligence layer

It gets sharper every week.

OutPost watches what lands and what doesn't, takes in your feedback, and adjusts. The strategy tightens, the captions sharpen, the timing improves. It's the one part of your marketing that quietly gets better on its own, week after week.

  • Sees what your audience responds to and leans into it
  • Your feedback compounds instead of being forgotten
  • The longer you use it, the better it knows the job

Getting better over time

Sharper captions Better timing

Your whole week, planned

Plan your entire week in one click.

OutPost lays out a full week of posts across your platforms, with captions and graphics ready to go. You just look it over and tweak anything you fancy.

0 posts ready this week

Mon
rest day
Tue
Reel Instagram

Behind the bar before opening.

Tue · 09:00
Wed
Image Instagram

The new season menu, out today.

Wed · 12:00
Thu
Carousel 3 slides

Three things first-timers always ask.

Thu · 13:00
Fri
Reel TikTok

Friday playlist and the weekend special.

Fri · 09:00
Sat
Post Instagram

Meet the people behind your morning.

Sat · 10:00
Sun
rest day

You're in charge

The AI works for you. Not the other way round.

There's a lot of thin, samey AI content out there, and most people can smell it a mile off. This isn't that. OutPost doesn't replace you, it works for you. You set the direction, you have the final say, and nothing goes out that you haven't seen.

It takes the parts that eat your evenings, the planning, the writing, the designing, the posting, and hands the hours back. Your creativity isn't reduced, it's freed up and pointed at the work only you can do. The taste is yours. The business is yours. You just stop doing the bits that drain you.

Social media for people who just want to run their business.

Pick what fits

One tool. Three sizes.

Every tier is the full OutPost tool, the same engine all the way through. They differ by how many platforms you run and how much it posts, not by gating the good bits. Try whichever fits free, and keep what works.

Light

£79/mo

The full tool on one platform. Perfect for keeping one channel consistently ticking.

  • One platform of your choice
  • Around 3 posts a week
  • Captions, graphics and posting, all done

For businesses doing their own content.

Coming 13 June

Premium

£299/mo

The fullest tier. Daily posting and the smartest, fully intel-aware prompts.

  • Three or more platforms
  • One to two posts a day
  • Fully intel-aware prompts, extra posting slot

For businesses posting daily across platforms.

Coming 13 June
Feature Light£79/mo Full£149/mo Premium£299/mo
Platforms123+
Posts~3/wk~5-6/wk1-2/day
Captions in your voice
AI graphics + Brand Locker
Direct posting + scheduling
Push notifications + reminders
Business intel folded in
Insights (IG, TikTok, LinkedIn)
Cultural calendar
Story promptsGenericCalendar-awareIntel-aware
Cross-post IG ↔ TikTok
Posting times09:0009:0009:00 + 13:00
Update digestMonthlyFortnightlyFortnightly+

Try the tier that fits free for 14 days. An in-house content hire is upwards of £3,500/month. OutPost starts at £79.

Free trial

Try it on your own business. Free.

Pick the tier that fits and run the full tool free for 14 days, on your real accounts, with your real business. See what it does for you before you pay a thing.

Coming 13 June

Will it just sound like a robot?

No. It writes in your voice from day one and learns from every edit. The whole point is that it sounds like you, not like AI.

Do I stay in control?

Always. Nothing posts without your say-so. You approve, edit or skip anything before it goes out.

Do I need to be good at this?

No. That is the entire point. You bring the business, OutPost brings the rest.

What happens when the trial ends?

It carries on at the tier you chose. Cancel any time before then and you pay nothing at all. We'll remind you first.

Which platforms does it post to?

Instagram, TikTok and LinkedIn at launch, with more on the way. You pick what fits your business.

Give yourself your evenings back.

Coming 13 June

Who's behind it

Made by a solo creator, in the UK.

OutPost is built and run by one person, for the small businesses who never have enough hours in the day. Drop a line any time, it comes straight to me.